If you run any type of retail business, cost will play a major part in your everyday life. Everything from negotiating the price of product you purchase to how much you pay for your phone lines. Business owners are constantly trying to work out what the right prices are for your business. One consistent theme in your mind will be, “Is the cheap option the right one?”Continue reading “The Real Cost of Cheap”
A quick market update video on the numbers for June 2020. Coming off a tough 2 months how did June fair?
2019 bit the dust and what a year it was. With all the political ups and downs, it would have been hard to come up with the script.
So how would we describe the Golf market in 2019? In footballing parlance, I think it would be “a season of two halves”.
The first half saw the market get off to a roaring start. In March, we were over 7% up YTD and things were looking good. May was okay but then it all started to unravel the following month: one of the worst Junes for a long time which saw 80% more rain than average. We hoped this was a blip but, little did we know, it was a sign of things to come. Continue reading “UK Golf Retail: Market Overview 2019”
Half a Year Gone!
Can you believe the season for golf majors is already over, and we’re only just half way through the year? It’s hard to think that the big events are finished for 2019. Will this allow some of the smaller events to grab the limelight? The organisers hope so. Time will tell, but I did enjoy this year’s offerings: finished off with a great win for Shane Lowry at The Open Championship.
Now, let’s turn our attention to the events in the world of UK Golf Retail this year.
Right now, golf retailers are slap bang in the middle of the season. It’s one of the busiest times of year for pro shops, and all too easy to lose track of how the market, and your business, is performing. The April retail statistics were recently released, so let’s stand back to look at the picture so far, .
2019: the story so far
By all accounts, it’s been a good start for both golf retail, and golf, in general. Both Winter and Spring were very kind, (no snow), allowing lots of play in relatively warm, and dry, conditions.
People out on the course have been spending money, while Tour Professionals have been generating a good deal of media interest. Tiger Woods winning his first Major in 11 years was, perhaps, one of the greatest comeback stories ever. Everyone seemed to be talking about it: even my football-obsessed builder!
Rory McIlroy returned to his winning-ways: taking the unofficial 5th Major at the Players Championship. While Brooks Koepka retained his PGA Championship title, in dominant style, with an imperious win. All great stories from interesting players, capturing a lot of screen time and news updates.
“Its ok, I know how much stock I have”. It’s a claim I often hear from retailers. Many use this as the main reason why the don’t need an EPOS system. They are special – they can do it all in their heads!