What’s in store for golf retail in 2021?

If I’d been sitting here a year ago, about to write this, I don’t think my imagination could have possibly created the events that eventually unfolded. I’m pretty sure I would have been focusing on the effects of the upcoming Brexit deal, changes in the high street and consumer shopping behaviour. Most likely, I will have talked about the impact of weather on the golf market. Nothing had more impact than the pandemic last year but before we look at 2021, let’s take a quick look back.

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UK Golf Retail Sales – Quick Market Update for the end of 2020

Well at last we have got through what most will consider as one of the worst years – unless you sell PPE that is. As it stands Golf proved its health benefits and turned out to be rather popular again. With all the ups and downs we have now complied the overall data for 2020 and the news is pretty good – value was only down 10.7%.

No surprises we are not up – it was almost an impossible task to loose nearly 16 weeks of the year and not expect some negative impact. However some are up and up a lot. Others are down but not as bad as it could have been. Here’s a quick video with some highlight numbers.